Baird bolsters Wisconsin presence with team from UBS

Baird bolsters Wisconsin presence with team from UBS
The latest team to join the broker-dealer managed $680 million in client assets at their former firm.
MAR 13, 2024

Baird’s private wealth business has fortified its footprint in Wisconsin with the strategic acquisition of an advisory practice from UBS. The firm announced the addition of the Palm Financial Group, an advisory practice led by Michael Palm, and his two sons, Matthew and Nicholas Palm, to its Madison West office.

At UBS, the trio managed assets worth $680 million along with their team, which includes accredited financial analyst Kirk Hager, client specialist Courtney Justmann and client assistant Michele Dahlk.

The Palm Financial Group’s transition brings around 50 years of experience in wealth management and financial planning to Baird.

Michael Palm, who has been in the industry for 35 years, focuses on comprehensive financial planning.

Matthew Palm adds more than a decade of experience in wealth management strategies, and Nicholas Palm, with nearly a decade of experience of his own, specializes in financial planning services.

With a footprint that spans from coast to coast, Baird’s private wealth management business boasts more than $275 billion in client assets overseen by over 1,300 financial advisors across the US, who have an average of 20 years’ experience in the industry.

Over the past year, the national wealth firm has added a number of advisory practices, including its August acquisition of a three-advisor team that managed $500 million at Zions Wealth Advisors.

Looking for the next hot tech stock? Check out these small-cap picks

Latest News

LPL building out alts, banking services to chase wirehouse advisors, new CEO says
LPL building out alts, banking services to chase wirehouse advisors, new CEO says

New chief executive Rich Steinmeier replaced Dan Arnold on October 1.

Franklin Templeton CEO vows to "do what's right" amid record outflows
Franklin Templeton CEO vows to "do what's right" amid record outflows

The global firm is navigating a crisis of confidence as an SEC and DOJ probe into its Western Asset Management business sparked a historic $37B exodus.

For asset managers, easy experience is key to winning advisors' businesses
For asset managers, easy experience is key to winning advisors' businesses

Beyond returns, asset managers have to elevate their relationship with digital applications and a multichannel strategy, says JD Power.

Why retaining HNW clients ultimately comes down to one basic thing
Why retaining HNW clients ultimately comes down to one basic thing

New survey finds varied levels of loyalty to advisors by generation.

Stocks drop as investors digest Microsoft, Meta earnings
Stocks drop as investors digest Microsoft, Meta earnings

Busy day for results, key data give markets concerns.

SPONSORED Out with the old and in with the new: a 50% private markets portfolio

A great man died recently, but this did not make headlines. In fact, it barely even made the news. Maybe it’s because many have already mourned the departure of his greatest legacy: the 60/40 portfolio.

SPONSORED Destiny Wealth Partners: RIA Team of the Year shares keys to success

Discover the award-winning strategies behind Destiny Wealth Partners' client-centric approach.