Sold last of our $NFLX today. Believe $AAPL currently represents same opportunity we stated NFLX offered several years ago.
— Carl Icahn (@Carl_C_Icahn) June 24, 2015
"What financial advisers need to be aware of is what's happening to the holdings for clients," Mr. Downey said. "They need to monitor social media because you have markets moving because of social media.
"The power of a single tweet could be worth billions," he added.
(More: When deciding whether to be bullish or bearish, follow Twitter's lead.)
Ross Gerber, chief executive and an adviser with Gerber-Kawasaki, said what sets him apart from his colleagues is that he uses Twitter all the time to talk about his stock picks and to find breaking news.
#stock market insanity continues. Amazon soars on decent earnings. Something is better than nothing $amzn Starbucks reports a good qtr $sbux
— Ross Gerber (@GerberKawasaki) July 24, 2015
Companies can really differentiate themselves, and affect their own stock prices, by allowing executives to tweet key information. Mr. Gerber noticed that with two companies in particular: Tesla and T-Mobile, both of which have vocal executives. T-Mobile's executive even uses Periscope, which is a real-time video-sharing app.
"It is one of the reasons we own [T-Mobile stock]," Mr. Gerber said. "We have a better connection to what he's doing than any other company."
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