Natixis Global Asset Management is seeking to be the first asset manager to launch target-date mutual funds focusing on environmental, social and corporate governance causes, hoping to capitalize on broader
momentum for ESG investing and recent regulatory guidance making it more palatable for 401(k) plan sponsors.
Portfolio managers for the funds, the Natixis Sustainable Future Funds, will select securities based on issues such as “fair labor, anti-corruption, human rights, fair business practices and mitigation of environmental impact, seeking a diversified portfolio of investments that contribute to a more sustainable future,” according to a Dec. 15
filing with the Securities and Exchange Commission.
The company's push into a previously unoccupied target-date niche is further proof of asset managers'
strategy of diversification to stand out in an increasingly competitive, and lucrative, defined-contribution market. The funds represent Natixis' first offering in the nearly $900 billion target-date mutual fund market.
The Labor Department last year
issued guidance meant to boost retirement-plan fiduciaries' consideration of ESG funds in their 401(k) plans. That guidance acknowledged fiduciaries
can proactively use ESG factors when selecting investments, as long as they also focus on an investment's economic merits.
The product also comes as socially responsible investing
grows more popular, especially among younger investors and women. U.S. domiciled ESG assets under management have
grown more than 30% since 2014, to nearly $9 trillion, according to the Forum for Sustainable and Responsible Investment.
Morningstar Inc. this year
launched an ESG scoring system for investors and advisers so they can judge the overall impact of a fund's holdings.